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DESIGNING FOR RETURNS: PACKAGING THAT SAVES BRANDS ON REVERSE LOGISTICS

DESIGNING FOR RETURNS: PACKAGING THAT SAVES BRANDS ON REVERSE LOGISTICS

Returns are no longer the exception — they’re a built-in part of the ecommerce experience. Whether it’s a sizing issue,...
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BEYOND THE BROWN BOX: RETHINKING CORRUGATED PACKAGING AS A BRAND ASSET

BEYOND THE BROWN BOX: RETHINKING CORRUGATED PACKAGING AS A BRAND ASSET

Think about the last package you opened. Did you pause for a moment, admire its thoughtful design, or smile at...
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THE UNBOXING ERA: WHY ECOMMERCE PACKAGING IS THE NEW BRAND BILLBOARD

THE UNBOXING ERA: WHY ECOMMERCE PACKAGING IS THE NEW BRAND BILLBOARD

Online shopping has changed the way consumers shop for and buy products. While many sectors of retail are still healthy...
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FROM WASTE TO WONDER: THE RISE OF RECYCLED CORRUGATED PACKAGING IN PREMIUM BRANDING

FROM WASTE TO WONDER: THE RISE OF RECYCLED CORRUGATED PACKAGING IN PREMIUM BRANDING

Luxury branding once relied on glossy finishes, foils, and heavy packaging. But that's changing — fast. Today, recycled corrugated packaging is...
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THE ECOMMERCE EFFECT: HOW ONLINE SHOPPING CHANGED PACKAGING DEMANDS

THE ECOMMERCE EFFECT: HOW ONLINE SHOPPING CHANGED PACKAGING DEMANDS

Customers expect more than protection; they crave a memorable TikTok-worthy unboxing experience that reflects the brand's values, quality, and attention...
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THE POWER OF POP DISPLAYS: HOW THEY DRIVE SALES

THE POWER OF POP DISPLAYS: HOW THEY DRIVE SALES

Brands must captivate consumers the moment they step into a store. That’s where point-of-purchase (POP) displays shine. These strategically placed,...
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WHY MADE IN AMERICA MAKES A DIFFERENCE NOW MORE THAN EVER

WHY MADE IN AMERICA MAKES A DIFFERENCE NOW MORE THAN EVER

In recent months, we’ve seen a dramatic shift in how companies source their products, from electronics to packaging. Trade tensions,...
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THE ART & SCIENCE OF GRAPHIC PACKAGING SOLUTIONS: BLENDING CREATIVITY WITH FUNCTIONALITY

THE ART & SCIENCE OF GRAPHIC PACKAGING SOLUTIONS: BLENDING CREATIVITY WITH FUNCTIONALITY

Your customers pick up a product, and before they even use it, they already feel connected. Why? Because the packaging...
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Corrugated packaging by the numbers: Key industry stats every brand manager should know

Corrugated packaging by the numbers: Key industry stats every brand manager should know

Corrugated packaging is essential for product protection, sustainability, and cost efficiency. As demand grows, industry stats highlight its impact. Here’s...
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REDUCING DIMENSIONAL WEIGHT COSTS WITH SMART CORRUGATED PACKAGING DESIGN

REDUCING DIMENSIONAL WEIGHT COSTS WITH SMART CORRUGATED PACKAGING DESIGN

Shipping costs can be a major expense for ecommerce businesses, especially as carriers continue to emphasize dimensional (DIM) weight pricing....
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TRUE SUSTAINABILITY VERSUS GREENWASHING: WHAT TO LOOK FOR WHEN CHOOSING A PACKAGING COMPANY THAT’S COMMITTED TO THE CAUSE

TRUE SUSTAINABILITY VERSUS GREENWASHING: WHAT TO LOOK FOR WHEN CHOOSING A PACKAGING COMPANY THAT’S COMMITTED TO THE CAUSE

In today’s market, sustainability sells. Brands across industries are quick to claim their packaging is eco-friendly, biodegradable, or made from sustainable...
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How digital printing is transforming packaging production

How digital printing is transforming packaging production

Digital printing is revolutionizing the packaging industry, offering faster turnaround times, cost efficiency, and enhanced customization. Unlike traditional printing, digital...
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SUSTAINABILITY AND ECOMMERCE PACKAGING: HOW SUPPLY CHAINS ARE GETTING GREENER

SUSTAINABILITY AND ECOMMERCE PACKAGING: HOW SUPPLY CHAINS ARE GETTING GREENER

As online shopping continues to grow, so does the demand for smarter, sustainable ecommerce packaging solutions. Consumers expect brands to reduce...
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5 ECOMMERCE PACKAGING FAILS AND HOW TO AVOID THEM

5 ECOMMERCE PACKAGING FAILS AND HOW TO AVOID THEM

A great online shopping experience doesn’t end at checkout—it continues when the package arrives at the customer’s door. But what...
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Types of Point of Purchase (POP) Displays and Their Impact on Sales Lift

Types of Point of Purchase (POP) Displays and Their Impact on Sales Lift

Retail POP displays play a crucial role in influencing consumer purchasing decisions. Whether it’s a strategically placed pallet display or...
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EXPLORING THE BENEFITS OF CONTRACT PACKAGING FOR RETAIL BRANDS

EXPLORING THE BENEFITS OF CONTRACT PACKAGING FOR RETAIL BRANDS

For retail brands, staying competitive often depends on streamlining operations without sacrificing quality or brand identity. One strategy that has...
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WHY RESPONSIVE PACKAGING DESIGN SERVICES ARE CRUCIAL FOR YOUR BRAND

WHY RESPONSIVE PACKAGING DESIGN SERVICES ARE CRUCIAL FOR YOUR BRAND

In today’s competitive retail or industrial marketplace, agility is key. Brands that adapt easily to shifting trends and market demands...
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Why Custom Packaging Can Make Or Break Your Ecommerce Business

Why Custom Packaging Can Make Or Break Your Ecommerce Business

When it comes to ecommerce, you can put your product in a box—or you can create a custom package and...
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ECOMMERCE PACKAGING CHALLENGES AND HOW TO SOLVE THEM

ECOMMERCE PACKAGING CHALLENGES AND HOW TO SOLVE THEM

Packaging plays a pivotal role in protecting products, ensuring brand recognition, and enhancing the customer experience. Yet many businesses encounter...
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ELEVATING BRAND VISIBILITY WITH CUSTOM POP DISPLAYS

ELEVATING BRAND VISIBILITY WITH CUSTOM POP DISPLAYS

Custom POP displays are powerful tools that grab attention, enhance brand visibility, and drive consumer engagement. Designed to communicate a brand’s...
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